Anastasia
Lowe
Sport Management Experience
Below are samples of work from my collegiate career. PDF versions of .docx files and Windows .doc converted. docx files are available. PDF versions are highest quality. Group projects are designated.
Texas A&M College
Football Scheduling Project
Little Saders Kids Club
Marketing Sponsorship Proposal
Sport Finance
Semester End Project
Each student was appointed Athletic Director of a NCAA DI university and tasked with creating a full season fotball schedule that would maximize profits and wins. I was assigned Texas A&M University and served as the SEC Conference Commissioner, a resource to other students in my conference.
Sport Marketing
Semester End Project
One of three marketing plans created for Sport Marketing. Students were divided into 'university marketing firms.' Firms created a community involvement group, then wrote a proposal and deep dives for a chosen sponsor. Finally, the project was pitched to the 'sponsor' in class. I served as Project Manager and pitch man.
HCYA Warriors: Past, Present and Future
(Feature Story)
Cavalier Court: Playoff Edition
(Fan Newsletter)
CrossFit Open Adds Teen Division
(News Release)
Communication in Sport
Various Projects
Writing samples created for Communication in Sport.
Texas Tech Guns Up Club
Donor Program Proposal
boxGate
Marketing Proposal
Sport Finance
Mid-Semester Project
Students created a donor club and an accompanying proposal for a university of their choice.
Sport Marketing
Semester End Project
One of three marketing plans created in Sport Marketing. Students were divided into sperate 'outside marketing firms' and created a marketing plan for the boxGate tailgaiting company.
Dell Diamond
Venue Analysis
NY Giants Celebrity 5K Brochure
Sport Venue/Event Management
Semester End Project
Students visited a chosen facility and conducted a comprehensive analysis of the venue.
Communication in Sport
Various Projects
Students worked in groups to create a charity event and an accompanying brochure with all perinent information.